Search results for " ex-ante value assessment"

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IMPLEMENTING A VALUE ASSESSMENT TOOL FOR SERVICE INNOVATION IDEAS

2010

There has not been much discussion of how firms may assess the value of service innovation projects ex-ante in the extant research literature. This paper theoretically derives a value assessment tool for service innovation ideas called QSI (tool for pre-Qualification of Service Innovation projects). Thereafter QSI is implemented in three firms and it is explored to what degree the implementation improved managerial decision making on service innovation projects and investments. The findings indicated that the implementation of QSI had effects both in a portfolio management and a project management perspective. From a portfolio management point of view deployment of QSI improved the particip…

Process managementPoint (typography)business.industryStrategy and ManagementInnovation managementSoftware deploymentManagement of Technology and InnovationValue (economics)Service innovation innovation management management control ex-ante value assessmentBusiness and International ManagementProject managementProject portfolio managementService innovationMarketingbusinessManagement control systemInternational Journal of Innovation Management
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